Discount Grocer ValuLand Opening Soon in Dearborn
A work crew installs signage for ValuLand, a new discount grocery store opening in west Dearborn.
A new discount grocery store in downtown west Dearborn is inching closer to its grand opening. Signs for the new store were installed Wednesday and the soon-to-open store is now soliciting applications for job openings.
Valu Land is Spartan Store Inc.’s version of Aldi, a discount grocery store with no brand name products. Valu Land is also designed to compete with Save-A-Lot and even dollar stores. Many of the products lining the shelves of Valu Land will be the grocer’s own Spartan brand or the discounted brand Valu Time.
Valu Land will be the new neighbor to ACO Hardware, the second-hand store Goodwill and the Family Dollar, which opened in 2011.
Spartan Stores opened the first of three Valu Land locations in 2011 in three smaller cities — Marion, Leslie and Clare, in north-central Michigan — and a fourth store earlier this year in Lansing Township, the only store that was not a conversion from another banner. The Lansing store is located in a shopping plaza that houses a Volunteers of America Thrift Store, Rite Aid and Dollar General store. Similar to the new Dearborn location.
In addition to Dearborn, Spartan Store officials have said the company plans to open Valu Land stores in Warren and Roseville — metro Detroit cities that have a “larger population base in the surrounding prime trade area” than its other stores.
February 1st, 2013 at 10:11 am
I know a number of people are against Valu Land coming to our area but I think its a good thing for the shopping center. People talk about wanting a Trader Joes here in Dearborn but Tradeer Joes doesn’t want to come to Dearborn. The city of Dearborn has done it to themselves way to many unoccupied building up and down MI Ave. The big plans for the Super Block went down the drain long ago and unless something happens soon so will the rest of so-call “Downtown Dearborn”.
February 10th, 2013 at 12:41 am
It just makes no logical sense. “Upscale” cigar stores, trendy hookah lounges and Gelato along with…….Salvation Army and off-brand groceries when there are abundant/sufficient grocers to the left, right, north and south. Decide what you want to be and stick with it, Dearborn. I admired your middle-of-the-road STABILITY of yesteryear (I dare use the word “conservative” in this current administration).
The rebuilt strip in W. Dearborn looks VERY nice but….. VACANT. I picture Charlene’s 24/7/365 “look of a star” salon next to the check cashing joint, next to the Hummus Hut, next to the beautiful Catholic church. Ya got it covered Dearborn….. in sake of diversity……..but water and oil have never been known to mix well.
February 10th, 2013 at 10:33 am
Retailers like Aldi, Trader Joes, Family Dollar, WalMart and Aunt Millies Outlet that drive value for consumers should be welcome. It’s not a zero sum scenario where Dearbornites would stay away Westborn Market or Kroger. It just means that shoppers would stay in Dearborn.
February 11th, 2013 at 2:39 am
That’s not the point. Dearborn now has too many food options. It has become a food oasis for the obvious surrounding food deserts. In 1995 there was one delapidated Kroger for the immediate vicinity. Now there are two mega-Krogers across the street from each other + more.
The average citizen shouldn’t have had to drive to Oakland County for clothes over the past 15 years. Last season’s FUBU from Marshall’s and Fairlane are not an option for most. Crowley’s should have been replaced with that Kohl’s at the very least.
Despite the stupidity of the the marketing MBA’s and their demographic “studies”, a Trader Joe’s or Whole Foods would have done very well there since there was obviously a need for more food :/. I was in that Starbuck’s once since it had opened and they were playing some looney Arabic music when there wasn’t one Arab in the place. With the new “Super Value” or whatever it is, the area now officially has a big “stamp” on it.
The road has been paved for the future of W. Dearborn and it’ not yellow brick.
Don’t complain about your home values because I considered returning and purchasing. Forget it now.
February 12th, 2013 at 9:57 am
Was a big new subdivision built in W. Dearborn since 1995 to warrant all this need for more grocery stores or 50,000 more people to be fed? Last I checked, although still desirable, the area was land-locked. Case closed.